According to Philip Bro, a design is only successful when it produces a poetic product. Accordingly, each element of the Allé series reflects a playful-yet-rigorous, organic approach that is meant to be durable as both a design and an actual object. The rhythmic placement of the hooks on the slender wood evokes trees lining an avenue; the mirror suggests a nearby lake, glistening in the sun.
"Simplicity and order,” says Bro, ”are the basic ideas behind the Allé series, which was inspired by classic Shaker design. This is my reinterpretation of the slim, functional Shaker hooks, giving them a modern Nordic character.” He cites the Shaker-inspired work of Børge Mogensen, the first head of FDB Møbler’s Design Studio, as inspiration. ”I take great pride in being part of this continuing development, in close collaboration with FDB Møbler.
"We are very proud to collaborate again with Philip Bro, who previously designed an elegant lamp series for us called called Hiti,” says FDB Møbler CEO Ole Kiel. “His new Allé line focuses on sustainability, functionality and aesthetics. It is a perfect fit for the design spirit of FDB Møbler. With its timeless design, the coat rack fits into many homes, and we’re pleased to have this chance to offer, once again, an outstanding piece of Danish design.”